Introduction

When shopping online, customers want detailed product information to make informed decisions. However, WooCommerce's default product pages come with only three tabs:

✔ Description
✔ Additional Information
✔ Reviews

While these default tabs are helpful, they might not be enough for all products. That’s where WooCommerce Custom Product Tabs come in. With this feature, store owners can:

✔ Add extra product details in neatly organized tabs
✔ Improve user experience by displaying relevant content
✔ Boost conversions by answering customer questions upfront
✔ Customize tabs based on product categories or user roles

In this blog, we’ll explore why custom product tabs are essential, how to add them in WooCommerce, and best practices to maximize their effectiveness.

Why Use WooCommerce Custom Product Tabs?

1. Provide Detailed Product Information 📄

  • Not all products fit within the default WooCommerce tabs.

  • Example: A laptop might need “Specifications,” “Warranty,” and “User Manuals” tabs.

2. Improve User Experience & Navigation 🔍

  • Customers don’t have to scroll endlessly to find relevant details.

  • Well-organized tabs make product pages look clean and professional.

3. Reduce Customer Support Inquiries 📞

  • Answer common customer questions directly on the product page.

  • Reduces the number of support emails and chats.

4. Customize Information for Different Products 🛍

  • Display different tabs for different product categories.

  • Example: A clothing store can have a "Size Guide" tab, while a food store can add a "Nutritional Information" tab.

5. Enhance SEO & Content Marketing 🚀

  • More content on the product page improves search engine rankings.

  • Well-structured tabs keep users engaged longer, improving bounce rate.

How to Add Custom Product Tabs in WooCommerce

Since WooCommerce doesn’t offer custom tabs by default, you’ll need to use a plugin or custom code.

Method 1: Using a WooCommerce Custom Product Tabs Plugin (Easy Method)

There are several WooCommerce plugins to add custom product tabs, such as:

🔹 Custom Product Tabs for WooCommerce (Free)
🔹 YITH WooCommerce Tab Manager (Premium)
🔹 WooCommerce Tab Manager by SkyVerge (Premium)

Steps to Add Custom Product Tabs with a Plugin

Step 1: Install & Activate the Plugin

1️⃣ Log in to WordPress Dashboard
2️⃣ Go to Plugins > Add New
3️⃣ Search for “Custom Product Tabs for WooCommerce”
4️⃣ Click Install Now and then Activate

Step 2: Create a New Product Tab

1️⃣ Go to Products > All Products
2️⃣ Click Edit on a product
3️⃣ Scroll down to the Product Data section
4️⃣ Click on Custom Tabs
5️⃣ Click Add a Tab and enter:

  • Tab Name (e.g., “FAQs,” “User Manual”)

  • Tab Content (Text, images, or videos)

Step 3: Save and Publish

1️⃣ Click Save Changes
2️⃣ Preview the product page to see the new tab in action

Advanced Customization for WooCommerce Product Tabs

📌 1. Add Different Tabs for Different Product Categories

  • Some plugins allow you to apply tabs globally to a specific product category.

  • Example:
    ✔ “Installation Guide” for electronics
    ✔ “Fabric Details” for clothing

🎯 2. Display Tabs Based on User Roles

  • Show special tabs only to logged-in users, wholesale buyers, or premium members.

  • Example: "Wholesale Pricing" tab visible only to B2B customers.

🎨 3. Customize Tab Design & Icons

  • Some plugins let you change the tab colors, font styles, and icons to match your store’s design.

🔗 4. Embed YouTube Videos & PDFs in Tabs

  • Upload instruction manuals, warranty policies, or product demo videos.

  • Example: A "How to Use" tab with an embedded tutorial video.

⏳ 5. Add Expiry Dates to Temporary Tabs

  • Some plugins let you set an expiration date for a tab.

  • Example: A "Limited-Time Offer" tab can disappear after a sale ends.

Best Practices for Using WooCommerce Custom Product Tabs

✅ 1. Keep Tabs Organized & Concise

  • Avoid too many tabs, as they can overwhelm customers.

  • Use short and clear titles (e.g., "Size Chart" instead of "Product Sizing Information").

✅ 2. Prioritize Important Information

  • Put the most important tabs first, such as Specifications or FAQs.

✅ 3. Use Icons for Better Visibility

  • Instead of plain text, use icons for better navigation.

  • Example: 🛠 for Installation Guide, 📜 for Warranty Info.

✅ 4. Test on Mobile Devices

  • Ensure that tabs are easy to navigate on mobile.

  • Some themes may need CSS adjustments for proper tab display.

✅ 5. Monitor Customer Feedback

  • Use customer insights to decide which tabs to add or remove.

Common Mistakes to Avoid

🚫 1. Adding Too Many Tabs
✔ Stick to 3-5 essential tabs to avoid clutter.

🚫 2. Repeating Information in Multiple Tabs
✔ Keep content unique in each tab to maintain clarity.

🚫 3. Not Testing for Mobile Compatibility
✔ Ensure tabs look good on all screen sizes.

🚫 4. Using Custom Tabs for All Products Without Purpose
✔ Use custom tabs only where necessary.

🚫 5. Forgetting to Optimize for SEO
✔ Include relevant keywords in tab content for better search rankings.

Final Thoughts

Adding WooCommerce Custom Product Tabs is a simple but powerful way to:
✔ Improve product page organization 🏷
✔ Provide detailed information 📖
✔ Enhance customer experience 😊
✔ Boost sales and SEO rankings 🚀

💡 Start using custom product tabs today to create a more engaging and informative shopping experience!